Junky Styling
Junky Styling, London, is a fashion house founded in 1997
that are most well known for their original tailored design and enthusiasm for
recycling. ‘Wardrobe Surgery’ is a service provided by the brand that allows
customers to bring their unwanted garments to the store and be a part of the
recreation of that garment into something detail-rich and fresh. A consultation
is required with the client, for Junky to recreate a garment into something new
and desirable. The client usually has a reason for not throwing the original
garment away or an idea as to how it should look; this aids the designers with
creating a brand new look for the garment. For example, an old suit jacket
could be turned into a dress or shirt; the possibilities are endless. The brand
allows a lot of customer input, with public opinion very much shaping their
collections and unique designs.
Maison Martin
Margiela is a French fashion designer whom famously redesigns objects such as a
canvas or a scarf into couture garments, by hand. He is very much inspired by
the concept of ‘deconstruction’ within his collections; with the lining, seams
and hems showing on the outside of many garments. Margiela’s A/W 2008/09
collection consisted of recycled couture with garments formed from balloons,
plastic bags and much more. Margeila’s latest collaboration with H&M
unveiled a collection of Avant garde but reasonably priced pieces; bound to
please the fashion conscious. This collection plays towards the androgynous
look with tailoring cut loosely, suits adopting a masculine shape and drapes
taking over shoulders and hips alike. Remaining true to his inspiration,
deconstruction again takes the main credit for creating this collection. Gloves
form handbags, belts form jackets and asymmetrical lines create two different
garments in one. Margiela recently launched a new collection in collaboration with H&M and is available in selected H&M stores as well as online. The collection is awesome and really reflects the reconstruction technique talked about in the previous post. I'd recommend trying to bag a statement piece of his from H&M; it flew off the rails as soon as it was launched in stores and online so it will be a struggle but its well worth it!
Gary Harvey